This might get technical

The privacy crisis Apple and Google need to fix—now

• Top-secret Prism program claims direct access to servers of firms including Google, Apple and Facebook• Companies deny any knowledge of program in operation since 2007

A document contains Apple's first public acknowledgment that it is storing data for its iCloud services in Google's data centers.

Google might sell hardware, but they’re an advertising company first and foremost. That’s how Google makes the vast majority their money, so it’s unlikely Google would ever do anything that would actually hurt advertising revenue.

Apple, meanwhile, makes basically all of their money from selling hardware and services, and next to nothing from advertising revenue. This means they see advertising less as a source of revenue and more as a potential annoyance for their users. 

Charity analysis of the 50 biggest US businesses claims Apple have $181bn held offshore, while General Electric has $119bn and Microsoft $108bn

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Technology giant Apple, the world’s second biggest company, topped Oxfam’s league table, with some $181bn held offshore in three subsidiaries.

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Computing firm Microsoft was third with $108bn, in a top 10 that also included pharmaceuticals giant Pfizer, Google’s parent company Alphabet and Exxon Mobil, the largest oil company not owned by an oil-producing state.

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“For every $1 spent on lobbying, these 50 companies collectively received $130 in tax breaks and more than $4,000 in federal loans, loan guarantees and bailouts,” said Oxfam.